See who wins in AI conversations
Compare how AI platforms position your brand vs. competitors — by platform, topic, sentiment, and mention frequency.
Leaderboard
Click column headers to sort
See exactly where competitors are beating you
Side-by-side competitor leaderboards
Rank yourself and every competitor by mention frequency, position, and share of voice. See who AI considers the top choice — across every platform.
Watch competitive share shift
Track how each competitor's visibility changes over time. Spot who's gaining momentum, who's losing ground, and when market dynamics shift.
Turn competitive gaps into content wins
Find where competitors dominate
Identify the exact prompts and topics where competitors are mentioned and you aren't. These are your highest-priority content opportunities.
Reverse-engineer their wins
See which competitor pages are being cited by AI. Use those insights to plan better, more AI-friendly content that earns more mentions than theirs.
Why AI Competitive Analysis Is Different
AI competitor benchmarking measures how frequently, favorably, and prominently AI platforms mention your brand compared to competitors when users ask questions about your market category. Unlike traditional SEO where you compete for 10 blue links, in AI conversations you compete for a handful of brand mentions within a single generated response.
This changes competitive dynamics fundamentally: in Google search, appearing on page 1 alongside 9 competitors gives everyone some visibility. In a ChatGPT response that mentions 3 brands, only 3 brands get visibility — everyone else is invisible.
What You Can Benchmark
| Benchmark Dimension | What Siftly Shows You | Strategic Insight |
|---|---|---|
| Mention Frequency | How often each competitor is mentioned per prompt category | Who dominates which topics |
| Mention Position | Average ranking when multiple brands appear in one response | Who AI considers the “top” recommendation |
| Platform Variance | Visibility by AI platform: ChatGPT vs Claude vs Perplexity vs Google AI Overviews | Where each competitor is strongest/weakest |
| Topic Coverage | Which prompt categories trigger each competitor | Reveal content gaps and topic opportunities |
| Sentiment Comparison | How positively each competitor is described | Identify reputation advantages and vulnerabilities |
| Citation Sources | Which competitor pages earn the most AI citations | Reverse-engineer their content strategy |
How to Use Competitive Intelligence
- 1Identify your true AI competitorsYour AI competitors may differ from your traditional search competitors. A brand you've never heard of might dominate ChatGPT recommendations in your category. Siftly reveals who actually shows up.
- 2Find the topic gapsLook for prompt categories where competitors consistently appear and you don't. These are the highest-priority content opportunities.
- 3Reverse-engineer their winsFor each competitor advantage, Siftly shows which of their content pages are being cited. Analyze those pages to understand what makes them AI-friendly.
- 4Create superior alternativesUse Siftly's GEO Content tools to build content that's more comprehensive, more current, and better structured than what competitors have.
- 5Track the impactRun experiments to measure whether your new content shifts competitive positioning. Monitor weekly to see gains compound over time.
How it works
Time to value, not time to configure
Add competitors and topics
List your competitors and the prompt categories you care about. Siftly queues them for the next pipeline run across every supported AI platform.
Get your competitive baseline
Once the run completes, see head-to-head rankings: mention frequency, position, sentiment, and platform variance — for you and every competitor.
Close the gap
Target the topics where competitors are winning. Publish GEO-optimized content and watch your competitive share climb in the next daily run.
FAQ
Frequently asked questions
How many competitors can I benchmark against?
Siftly doesn't cap your competitive set — add as many competitors as are relevant to your market. For each one, you see mention frequency, sentiment, positioning, and source citations across every supported AI platform, directly compared to your own metrics.
Can I see which specific prompts trigger competitor mentions?
Yes. Siftly's prompt-level reporting shows you exactly which customer questions trigger mentions of each competitor, and whether you're also mentioned in those same responses. This reveals specific topic gaps where competitors outperform you.
How does AI competitive analysis differ from traditional SEO competitor analysis?
Traditional SEO competitor analysis compares keyword rankings on search engine result pages. AI competitive analysis compares brand mentions and recommendations within AI-generated responses. A brand might rank #1 on Google but be completely absent from ChatGPT recommendations, or vice versa.
Get a personalized demo
Ready to see Competitor Benchmarking in action?
See how Siftly can transform your brand's AI search visibility.